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Buy a set of 4, save 25%
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¥16,900 ¥22,500
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Essential - 4 Set
from ¥4,225 each
+46
Buy a set of 6, save 33%
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¥22,600 ¥33,700
SAVE 33%
Essential - 6 Set
from ¥3,767 each
+46
Buy a set of 6, save 33%
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¥25,800 ¥38,500
SAVE 33%
Cabana - Set of 6
from ¥4,300 each
+46
Buy a set of 6, save 33%
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¥25,800 ¥38,500
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Quick Dry Towel - Bring the Brightness (6)
from ¥4,300 each
+46
Buy a set of 6, save 33%
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¥22,600 ¥33,700
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Quick Dry Towel - Set I (6)
from ¥3,767 each
+46
Buy a set of 4, save 25%
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¥19,300 ¥25,700
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Quick Dry Towel - Pastel Pic ‘N’ Mix (4)
from ¥4,825 each
+46
Buy a set of 6, save 33%
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¥25,800 ¥38,500
SAVE 33%
Quick Dry Towel - Feelin’ Fruity (6)
from ¥3,767 each
+46
Buy a set of 6, save 33%
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¥23,600 ¥35,300
SAVE 33%
Quick Dry Towel - Set J (6)
from ¥3,933 each
+46
Buy a set of 6, save 33%
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¥22,600 ¥33,700
SAVE 33%
Quick Dry Towel - Down to Earth (6)
from ¥3,767 each
+46
Buy a set of 6, save 33%
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¥22,600 ¥33,700
SAVE 33%
Quick Dry Towel - Best of the Bestsellers (6)
from ¥3,767 each
+46
Buy a set of 4, save 25%
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¥16,900 ¥22,500
SAVE 25%
Cabana - Set of 4
from ¥4,225 each
+46
Buy a set of 4, save 25%
Quick View +
¥16,900 ¥22,500
SAVE 25%
Cabana - Set of 4
from ¥4,225 each
+46
Buy a set of 6, save 33%
Quick View +
¥22,600 ¥33,700
SAVE 33%
Quick Dry Towel - Barbie & Ken (6)
from ¥3,767 each
+46
Buy a set of 4, save 25%
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¥19,300 ¥25,700
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Quick Dry Towel - Havana Cabana (4)
from ¥4,825 each
+46
Buy a set of 4, save 25%
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¥16,900 ¥22,500
SAVE 25%
Cabana - Set of 4
from ¥4,225 each
+46
Buy a set of 4, save 25%
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¥21,700 ¥28,900
SAVE 25%
Quick Dry Towel - Endless Summer (4)
from ¥4,825 each
+46
Buy a set of 6, save 33%
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¥29,000 ¥43,300
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Quick Dry Towel - Rainbow Shores (6)
from ¥4,833 each
+46
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¥19,300 ¥25,700
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Cabana - Set of 4
from ¥4,225 each
+46
Buy a set of 4, save 25%
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¥16,900 ¥22,500
SAVE 25%
Quick Dry Towel - Pretty In Pink (4)
from ¥4,225 each
+46
Buy a set of 4, save 25%
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¥16,900 ¥22,500
SAVE 25%
Quick Dry Towel - Blue Hues (4)
from ¥4,225 each
+46

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Beach Towel
DOG TOWELS
HAIR WRAPS
TEA TOWELS
HOME & BEAUTY
DOCK & BAY X UNO

OVER 45,000 VERY DRY, VERY HAPPY CUSTOMERS...

Bought an XL for my 6ft4 hubby last year.... He loved it so much I bought myself a large! Cannot rate highly enough. Perfect when they wrap up so small in the beach bag!

⭐️⭐️⭐️⭐️⭐️

Tara

Can't believe that I didn't use Dock & Bay towels sooner! These are a travel must have for anyone travelling. The kids ponchos were brilliant, they dried super quickly, sand didn't stick to it...

⭐️⭐️⭐️⭐️⭐️

Stefanie

We love our new towels, each family member has their own colour and they dry so quickly which is great as we are on the road travelling. Highly recommend!

⭐️⭐️⭐️⭐️⭐️

Renee

Great design - bright & fun colours and a hit with the kids.
Especially love the bag they come in too keeping them easy to store.

⭐️⭐️⭐️⭐️⭐️

Kayla

We are extremely happy with our XL beach towels. We used them today for the first time on the beach and they dried very quickly, the sand fell off them with little effort, they are soft...

⭐️⭐️⭐️⭐️⭐️

Catherine

Love these towels! Brought matching ones for me and my husband. These are lightweight, dry super quick, they’re soft and look so cute! A beach essential!

⭐️⭐️⭐️⭐️⭐️

Jennifer

HOW WE'RE MAKING THE WORLD BRIGHTER 🌎

Our mission, ICYMI, is to make the world brighter. We do this by creating beach towels, ponchos, makeup removers, hair wraps and MORE (too many to list here) full of colour and, well, brightness.

Each of our products is made from 100% recycled materials, arrive at your door in biodegradable/recyclable packaging AND we're taking steps to become carbon neutral. Oh, we're also a certified B Corp, too, so we've got the badge to prove our eco-credentials.

If quick dry, compact, sand-free things are your fave, then you're in the right place. Check out our bestsellers, to see which products people love, or have a look at our new in section to find some shiny things. Want to bag a bargain? Our outlet has goodies from previous seasons at glorious prices.